Dynamic Branding: Responsive and adaptive graphics for brands of today

With a selection of contemporary graphics and brand identities, Dynamic Branding showcases the best examples of flexible graphic systems that adapt to the Age of Data.

Redefining their identities to strengthen their online and offline presence, as well as their visibility across a range of different channels, is a challenge for companies in an increasingly digital environment. Because of this, a lot of designers and creatives have decided to defy the adage "never change your identity" and instead use fluid, adaptive graphics that can be easily adjusted to fit any platform. The best examples of graphic systems that expertly shapeshift across media to highlight their brand's best features while upholding its integrity and core values are displayed in Dynamic Branding, which interweaves aspects from graphics, motion, and more.

Contains a curated selection of brand identities that are brilliant at adapting to the digital world.