Make it Ours

From Pulitzer Prize-winning culture critic Robin Givhan comes a groundbreaking chronicle of the legacy of Virgil Abloh, whose iconic rise to the top of the fashion industry transformed our ideas about the connection between who we are and what we wear.

Make It Ours tells the story of how that moment came to be and how Abloh came to symbolise and embody the industry’s way forward.  Using Abloh’s surprising path to the top of the luxury establishment, Givhan unfolds the larger story of how the cloistered, exclusive fashion world faced a revolution from below in the form of streetwear and designers unafraid to storm the gate, and how a simple t-shirt came to hold as much cultural power as a haute couture gown.