Bagel #0

BAGEL is a new magazine, launching in July 2023.

It is a new tennis lifestyle magazine serving up fresh perspectives on and off the court, including style, society, travel and culture.

Through this London-based biannual print title (first issue scheduled in June 2023, second in January 2024), we’re gathering original stories from the grassroots to the pro tour, as well as documenting the wider culture of the game and the ways in which it intersects with style, community, celebrity, health, society and more.

All this will be packaged in future-facing art direction, photography and graphic design to bring a much-needed new look and energy to the game.