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B Magazine #14 BIC

Magazine B is an ad-free publication offering an independent perspective on well-balanced brands from around the globe.

The first disposable ballpoint pen in the market, BIC Cristal was introduced in 1950 by a French consumer product brand, BIC. Based on a coherent set of ethos to offer high-quality products paired with affordability, BIC has been securing its position in the market by focusing on disposable consumer products.